Home services franchisor Myhome International plc has re-branded and consolidated its core domestic services under the distinctive Myhome banner. The company hopes the move will enable it to capitalise on its status within the home services industry by increasing customer awareness and promotional opportunities.
The domestic services that have been converted include Myhome Residential Cleaning, Myhome Lawn Cutting & Care, Myhome Oven Cleaning, Myhome Window Cleaning and Myhome Carpet & Fabric Cleaning.
CEO of Myhome International plc Russell O'Connell says: "The booming domestic services industry is estimated to be worth £20 billion a year, representing an exciting opportunity for Myhome franchisees. By leveraging Myhome's brand equity and success, the company has created a strong, consistent identity for its core businesses, which undoubtedly gives them the competitive edge. The cash rich, time poor clientele recognise the benefit of using a range of services from a single, established name and the re-branding cements Myhome's position as the UK's leading provider of premium residential services."
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