Also on the stand was young musician Jack Williams (pictured above (C), with Mike Hurst (L) and Yusef Islam), who was relating his experiences at a RockMasters event. "You meet musicians who teach you some incredible stuff in a short space of time," he revealed. "I came away from RockMasters with a lot of confidence and a very different musician with wider goals."

RockMasters is seeking motivated and enthusiastic individuals to replicate its exciting business in the experience economy by developing 'rock schools' around the country. "There are two main strands to the RockMasters experience," reveals Director Mark Mayo. "The first is in organising music tuition courses for school children and university students, which typically involve residential summer camps and non-residential day courses. The second is in providing luxury weekend breaks for adults, which inmany cases include the parents ofchildren who are already enjoying RockMasters!"