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Bluebird Care has invited paralympian wheelchair rugby and table tennis athlete, Mark Eccleston, to be a guest speaker at its annual conference and awards evening.

Eccleston (pictured) will share his inspirational story of how after being paralysed in a accident at the age of 16, he went on to become a gold medal paralympian athlete.

Eccleston said: "After attending the English Institute of Sport Bootcamp I was advised by internationally renowned speaker, Frank Furness, to get involved in speaking as I had a great story to tell. I will tell Bluebird Care's franchise owners how I dealt with my accident at such a young age and tailor my talks so the audience can implement some of the principles I used to be a successful international wheelchair athlete into their working and everyday lives."

Bluebird Care will welcome 130 franchise owners to the event at the Marriott Hotel and Country Club,Warwickshire, as part of its ongoing commitment to staff support and training.

The conference, which will be held on the 23rd October, acknowledges franchise owners achievements throughout the year and includes an award ceremony for a number of categories including The Spirit of Bluebird Care and best newcomer.

Bluebird Care's Group Managing Director, Paul Tarsey said: "Mark's story is an inspiration to us all and we hope it will enthuse and motivate our franchise owners and also help them to gain a deeper understanding of the challenges as well as the achievements of a successful paralympian such as Mark."

The Hampshire-based care company, now operating from 91 offices across the UK and Ireland, has secured rapid but sustainable growth during the past year, as the country battled recession.Bluebird Care's many achievements include impressive business growth, with each month's performance surpassing the last and reaching the finals of the British Franchise Association's annual awards.

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