Card Connection franchise is a family affair

Leading greeting card publisher and franchisor, Card Connection, has today announced that Simon Parker has officially taken over the Shropshire Card Connection franchise from his father Bob, who ran the business successfully for eight years.

Bob Parker will continue to help out, while Simon is out on the road supplying their retail customer base with Card Connection’s extensive range of quality greetings cards and accessories.

“I’ve worked with my dad in the franchise for a number of years and have now taken over most of the administration and customer facing work,” confirms Simon Parker. “This is an exciting opportunity for me and I am really looking forward to the future. Currently, there are some growing trends in the industry such as: ‘thank you teacher’ cards and also the introduction of the slightly risqué Mrs Brown’s Boys birthday cards which have proved hugely popular. It will be fascinating to see how the sector develops over the next few years and how I can further develop the franchise.”

Michael Johnson, managing director, Card Connection comments: “We are delighted that the Parkers’ franchise will remain ‘in the family’. We have a number of couples who are very successful franchisees and some who also employ other members of their family which means they are working with people they trust. By building up a franchised business and creating a legacy, a unique opportunity is created for the younger generation in what can be an otherwise pretty tough job market.”

Card Connection which last year celebrated its 21st year in operation as a franchisor is one of the UK’s largest card publishers and is the market leader in the franchised distribution of greeting cards. The business’ unique model of consignment sales has resulted in a strong brand and established reputation which has been proven over many years. Through its franchisees Card Connection supplies about 12,000 retailers throughout the UK.

Card Connection is part of UK Greetings, which is a subsidiary of American Greetings Inc., one of the largest greeting card publishers in the world and has limited vacancies for franchisees that are keen to run an expanding business. Since the franchise network in the UK is complete, the available opportunities now consist of acquiring an already-established territory from an existing franchisee. These vary in price according to their level of development, but start at £7k + Stock + Card Connection fee with earnings potential in excess of £50k per annum.