'Domiciliary care is a much discussed and growing industry, it is constantly monitored and demands much from new Caremark franchisees as the commitment to provide a very high standard of care remains the key criteria for a successful business,' says Caremark Support Manager Michelle Lidbetter. 'The emphasis of the open day was to introduce Caremark (Redditch & Bromsgrove) to the local community and raise awareness of the need for homecare providers.'

Dedicated to the provision of personal care and assistance to people in need who choose to remain living in their own homes, Caremark provides an individual service tailored to each clients' needs. The company has been franchising since 2006, and the Redditch and Bromsgrove office is one of 15 franchises to launch across the UK and Ireland. 'We are committed to providing a highly professional service that exceeds the national minimum standards monitored by the Commission of Social Care Inspection,' adds Michelle. 'Our franchisees are motivated and dedicated individuals who all work to the same mission of achieving greatness in the provision of domiciliary care. We wish Amarjit Gill, Managing Director of Caremark (Redditch & Bromsgrove), very best wishes in his new business and look forward to continuing our support.'

Published: 4 January 2008

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