A rewarding opportunity working outdoors
With homeowners turning to improving their existing properties as an alternative to moving, Colourfence franchisees are performing well as demand grows for their alternative fencing solutions
With its specially developed tensile steel fencing, Colourfence is set to improve the gardening experience for time strapped garden lovers. Its revolutionary fencing is guaranteed not to rot, warp or peel for 15 years and can withstand gusts of wind up to 130 mph. Its fencing is a low maintenance alternative to traditional wooden fencing as it does not require treating or painting to protect it from the elements, merely the occasional hose down to keep it looking its best.
Following its success in Australia, Colourfence arrived in the UK in 2003 and began franchising its business model nationwide in 2005. To date Colourfence has 16 franchises operating in its UK franchise network and is keen to find more prospective franchisees to invest in its franchise opportunity.
Colourfence Managing Director Mark Stewart-Woods says: 'With hard work the franchise represents a genuine ground floor business, as opposed to job opportunity, which would suit someone with sales or marketing experience who appreciates the outdoor lifestyle. Franchisees have a wide market as domestic and commercial clients require our fencing solutions. The franchise package includes two weeks' training, ongoing support and a significant contribution to local marketing costs.
'We believe our business is placed to ride this economic downturn quite well and this is because when the housing market is flat people stay put and spend money on improvements, extensions and renovations. Fencing is an essential spend for most homeowners, in terms of security, boundary identification and legal reasons.'
One of the latest franchisees to join the network is Andrew Limer. He owns the Wolverhampton territory and launched his franchise in March earlier this year. After a 20-year stint in retail, Andrew was made redundant when the company he worked for merged with another. So he decided to explore self-employment. He says: 'Going into business is a big step, so I decided to look into franchising as I knew I would feel more confident if I had the help, support and experience of the franchisor.
'Colourfence appealed because it was a unique product that was not available through the normal retail channel. After speaking to Mark I was left excited by the prospect of this investment opportunity and in March earlier this year launched my franchise, which covers the Wolverhampton area.
'So far my experience as a franchisee has been very good. Sales are steady at the moment despite the current economic climate and this is because Colourfence is a quality product delivered on the back of a quality service, two vital ingredients needed to weather any storm. Fencing can be physically hard work at times, however hearing customers compliment you on the product and the fencing installation is very rewarding. I would definitely recommend this franchise to people who enjoy the outdoors, want to work flexible hours and do not want to be chained to a desk.'
Interview by: Jess Sturman