A Proven Service with Repeat Business

With four more franchise owners joining the network, FiltaFry Plus is expanding strongly thanks to its cost saving, repeat business service

FiltaFry Plus has continued its impressive franchise network growth in 2009 with the latest class of franchise owners graduating from its initial franchise training programme. Four new franchise owners - Karl Williams (North Wales), Paul Manners (South coast), Zayad Ali (North London) David Cassells (ML and KY postcodes) - completed their induction in October and are now in the process of launching their businesses.

"I was attracted to the FiltaFry Plus opportunity because it offers a very good service with lots of potential customers and little competition," says Karl. "The head office team made a very good impression and were very helpful while I was making my decision. I expect this business to be very successful and I'll be very busy in the future earning a good living."

Paul Manners highlights FiltaFry Plus's national account work, which is provided to franchise owners by its head office sales team, as a major bonus. "The business is very strong with the additional national business," he says. "It's easy to share the passion that the head office team have for the FiltaFry business. What's more, there's no other service like this in my area!"

The potential for building a substantial business was a key factor in bringing Zayad on board. His ambition is to grow his FiltaFry Plus franchise to encompass a fleet of vans. "I'll be hands-on in the business for the first six months," he reports. "Once I've brought in enough business I'll recruit employees to provide the service so that I can focus my time on promoting the business in my territory."

The FiltaFry business model has been established for 14 years and has seen constant improvement by its franchisor team. "We provide a proven service that generates weekly repeat business for franchise owners and cost savings for customers," says Franchise Manager Damian Slater. "For instance, the introduction in our vans of a 300 litre waste oil collection tank has provided an additional income stream for franchise owners through selling the oil on to biodiesel producers. The newer, more versatile vans can stock fresh cooking oil and other kitchen hygiene products to generate additional sales to existing customers."

FiltaFry is seeking to grant the remaining 12 territories is has available in the UK over the next year, but there are opportunities to purchase existing businesses in the network. "We're looking to bring in 15 more individuals over the next 12 months," Damian reveals. "Just as with our latest class of franchise owners, we'll provide you with a comprehensive initial training programme, followed up with a full week of business support and an eight week business development plan which we will help you to follow, monitor and review."

Reported by Stuart Anderson