Find your perfect fit with Foot Solutions
With over 20 years of business experience, David Dwyer quickly recognised the huge potential that specialist shoe retailer Foot Solutions had to offer
After 20 years of successfully running his own convenience store, David Dwyer was eager to pursue a new business venture that would offer him job satisfaction while also providing him with a sustainable customer base and healthy profits.
“I knew that I wanted to join a franchise because I find the proven business model and impressive success rate that they offer very appealing,” explains David. “Initially I was very interested in food franchises but quickly learned that the market was over saturated, so decided to look for an opportunity that was unique and had potential to grow.”
David looked into a variety of opportunities within a range of different sectors but while at a franchise exhibition he came across a specialist retail franchise that caught his attention.
Foot Solutions is the leading health and wellbeing franchise focusing on foot care, comfort shoes and custom arch supports. It combines stylish footwear and technology to deliver life-changing solutions to its customers so that they come back time and time again.
“The franchise’s good potential margins and market growth opportunities, with my interest in first aid and helping others, meant it was the ideal opportunity for me,” explains David.
Before joining the Foot Solutions network, David spent some time working in a company-owned store in Cork to gain a true insight into the daily demands and expectations of a Foot Solutions franchise owner. Pleased with his experience and what the franchise had to offer, David signed on the dotted line and was soon to launch his Dublin-based franchise.
Prior to launching his Foot Solutions store, David received two weeks of comprehensive training at the company head quarters in Atlanta, Georgia, where he learned about every aspect of the business.
“I found the training very interesting,” recalls David. “I received both classroom-based and hands-on training, so by the end of the course I felt confident and ready to launch my store.”
To ensure franchise owners fully utilise their business potential and achieve maximum customer footfall, the Foot Solutions franchise team assists with store location, design, shop fit, staff training and store launch.
“The support that I received in those early days was invaluable,” says David. “In my launch week I had a mentor from the company head quarters and a trainer from the Cork store supporting me all the way. It really was a huge help and relief having them there.”
Since launching his Dublin store in 2008, David has watched his business develop at a promising rate and is delighted with its continued success, even during bad economic times.
“When times are bad retail can take a bit of a hit but due to the nature of the Foot Solutions business we have continued growth year-on-year,” he enthuses. “Many footwear providers offer products that people want, where as at Foot Solutions we provide stylish footwear that people need – which is why customers come back to us time and time again.”
To further illustrate the resilience and success of the Foot Solutions business model, David has gone on to launch a second outlet in one of Ireland’s largest shopping centres.
“While I am enjoying the professional benefits of being my own boss, I am also hugely enjoying the personal benefits. My time is more flexible now, so I am able to spend more time with my family and enjoy a few holidays a year.
“My focus now is to continue building my two businesses but once my second store is fully established I may consider opening a third outlet,” he concludes.
Why you should join us
- World’s leading health and wellbeing franchise focusing on foot care and proper fit.
- Proven business model operating in over 200 locations worldwide.
- Very difficult to compete with this business on-line.
- Customer service combined with latest technology makes it difficult for companies to compete with us.
- Comprehensive initial and ongoing training and support provided by highly experienced franchise team.
Foot Solutions’ Success
- 2012 marked the fifth anniversary of Foot Solutions pilot store in Cork.
- Foot Solutions now has 10 franchised outlets in the UK.
- Seven out of its 10 franchise owners are in the top 10 orthotic sales in the Foot Solutions global franchise network.
- Average sales growth across the network for 2012 was in excess of 10 per cent.
- In 2013 stores are scheduled to open in London, Edinburgh and Dublin.
Desired franchise locations
Written by Tiffany Brooking