Granite Transformations wins marketing award
Granite Transformations UK has won the highly coveted prize for best marketing support, in the 2010 Franchise Marketing Awards.
The company's Chief Operating Officer, Danny Hanlon, accepted the award at the British And International Franchise Exhibition in Olympia, London. Granite Transformations' showrooms market an extensive collection of high quality, slimline, kitchen worktop surfaces, which are promoted under the slogan 'The top that fits on top'.
The Granite Transformations franchisor, Rocksolid Granit (Europe) of Tunbridge Wells, Kent, took top honours in the Best Franchisee Marketing Support category, which recognises the management and support of franchisees' marketing activities.
Entries were judged by an independent panel of experts representing the British Franchise Association, Lloyds Bank, Owen White Solicitors and the Chartered Institute of Marketing, who commended RSG on a coherent marketing strategy that offers franchisees excellent marketing support.
"We are delighted to have won this tightly-contested category, as well as being named a finalist in the best TV advertising section," said RSG's Danny Hanlon.