A brand built on freshly baked, great-tasting American cookies
A well loved brand in the UK, Millie's Cookies delivers an exceptional product which is unrivalled in its field.
- Type of franchise: Regional Area development (min 5 stores)
- Industry sector: Food and drink (eat-in and take-away)
- Partner profile: Experienced food industry corporations with access to property and experience of growing successful brands
- Year established: 1985
- Investment required: £150,000 for 1st store
- Opportunity to acquire existing trading locations
Millies Cookies operates 105 company-owned stores in the UK and also stores in Europe and the Far East.
The operational platforms have been developed to deliver an exceptional product, high profit margins and are easily replicable. They are also versatile so they can be achieved in various store formats.
Millie's Cookies is part of SSP, a global blue-chip organisation with operations in 30 countries. You will receive direct store support on staff training, operations, store construction and marketing.
Our Consumer: Our core consumer is young (20-25) with a female bias. This consumer group is extremely loyal to Millie's Cookies and has a strong affinity with the brand. However, our products appeal to a wide demographic.
Why Millie's Cookies? Millie's Cookies continues to experience like-for-like growth after many years of operation. The operational platforms have been developed to deliver an exceptional product, high profit margins and are easily replicable. They are also versatile so they can be achieved in various store formats. The franchise infrastructure has been built to enable the right company to continue the brand's success with operational ease.
Our Products: We have developed an optimum product mix with a GP of >80%. Our core products consist of Cookies, Muffins, Cookies 'n' Ice cream, Shakes, Smoothies and Hot Drinks (coffee and hot chocolate).
Space: Millie's Cookies operates in a number of different formats including large and small footprints, seated locations, satellite units and kiosks. The product mix is proven across all formats.
Our Team: You will be joining a talented and enthusiastic team of skilled business people, with a passion to succeed. We understand the secret of our success is working together.