Finding the right fit

Molly Maid has been established in the UK for 25 years offering a white collar management franchise opportunity in the domestic cleaning sector

Franchising offers the best chance of achieving long term security with minimal risk in a variety of industries. But how do you navigate through the array of opportunities to find the one that's right for you?

In our experience the best approach is to start by selecting a particular category of franchise, then focus on the business sector that appeals to you the most. MOLLY MAID offers a 'management' franchise, which means that our Franchise Owners are managers who employ staff to carry out the cleaning service. We operate in a secure business sector with high growth potential, and we are currently celebrating our 25th anniversary in the UK.

MOLLY MAID CEO Pam Bader OBE comments: 'When considering various franchise opportunities a little self analysis will help you weigh up a franchise in relation to your personality and experience. MOLLY MAID Franchise Owners come from all walks of life, some run their businesses unaided while others share the management role with husbands, wives and partners. Franchise Owners include women who have returned to work after having children, former teachers, sales staff, ex-forces personnel and managers - some of whom started franchising after redundancy, all of whom with a determination to be successful in their new careers.'

Already on the road to success are Andy and Lynne Crewe (pictured below left with her team) who run the local MOLLY MAID in the Doncaster area. 'I was made redundant from my sales and marketing managerial job in 2007,' says Andy. 'Fed up with working hard for other people's gain and craving more control I discussed the idea of running a business with my wife. We realised that franchising was the best route for us because we could hit the ground running and use a proven business model. We chose MOLLY MAID because it is a member of the British Franchise Association, has impressive branding and the MOLLY MAID team were open and honest about our expectations when we spoke to them. Domestic cleaning is also a large industry and the service is one that customers use repeatedly.'

Pam adds: 'Starting a franchise is one of the most important decisions you'll ever make so you need to know you are making the right choice. If you decide to visit us we'll show you all aspects of the franchise and answer your questions and, while you are here you'll meet the support team who you will be working with. Together, we will review the Franchise Agreement and we'll arrange for you to talk to some Franchise Owners. You can be sure that you will never be under any pressure from us because we are as keen as you to make sure there is a perfect fit.'

The investment required to start a MOLLY MAID Franchise (comprising 12,000 target customer households) is £16,975 plus VAT. This includes everything needed to start your first team - marketing, staff recruitment, support programme, cleaning equipment and supplies. You will also be required to have a minimum of £12,000 working capital (for vehicle lease hire, insurance and additional marketing activity). In order to keep operating costs low most Franchise Owners start their business from home.

Reported by Andrew Parsons