Revive! Luton revs up franchisor's highest ever sales

Revive! Luton hit a monthly turnover of £60,000 in October, the highest ever achieved across the UK-wide Revive! franchise network.

October is especially busy for cosmetic vehicle repair specialists, due to the influx of cars to dealer groups following September’s release of new registration number plates. However, franchise owner Adam Smith expects to maintain sales at this level over the coming months and forecasts further growth for 2015.

During the past year, the business has invested in two new SMART repair vans, as well as recruiting and training two new repair technicians. It now has a total of eight vans, including one which specialises in wheel repairs. The office base was also expanded in 2014, creating more space for stockholding and business administration.

In 2015, Smith intends to further extend the fleet with up to three additional vans and technicians to run them. As the business continues to grow, additional support staff will be recruited, including a bookkeeper to support the operations manager.

Revive! Luton was established in 2009 and has grown by around 32 per cent year-on-year since then. Smith recently re-signed his franchise agreement for a second term of five years.

“With its scalability, the Revive! model offers a robust path to success if you are prepared to work hard and think big,” Smith explained: “The business set-up works, but it’s up to the franchisee to ensure it reaches its potential. I’ve been very fortunate to receive sound business advice over the past five years. I’ve also learnt the importance of planning ahead and treating people well, but not being afraid to make difficult decisions when required. We have a really talented, loyal team here in Luton, and I’m looking forward to the next five years in the business.”

Revive! specialises in repairing minor scuffs and scrapes to vehicle bodywork and alloy wheels. Customers include car dealerships, manufacturers and private motorists. SMART repair is a quality, cost-effective and time-saving alternative to taking a vehicle to a bodyshop for minor cosmetic repairs. Costing far less than most insurance policy excesses, the work is carried out at a time and place to suit the customer, minimising vehicle downtime and protecting the owner’s no claims bonus.