A 'Vantastic' new look for Safeclean!

Safeclean has launched a new eco-friendly look to its vans as its franchisees roll out its state-of-the-art services across the UK

Safeclean have added another exciting reason to why we are, and continue to be, the number one stain removal company. Aside from the facts that Safeclean have been successfully trading for over 38 years; were the first cleaning company to offer a completely new organic product range; were also the first company to introduce a new allergy-treatment; and the beneficial link to Guardsman (the world leader in furniture protection programmes), Safeclean have now added new look vans to their already exciting portfolio.

We are proud of the fact that we were the first to offer a organic cleaning system and now we want to tell everyone about it. The new look Safeclean vans still maintain the recognised Safeclean brand and although they are still using the familiar silver background it's the new images and colours that make them fresh and clean.

'The new vans focus on the organic side of the business now, not just on the services that we offer such as carpet and upholstery cleaning, leather re-conditioning and allergy-reducing treatments,' says Safeclean Franchise Development Executive Emily Webster. 'With all these exciting new treatments and services it only seems right to make sure that we let people know through our advertising and also on our amazing new vans.'

Safeclean's focus over the last 12 months has been to maintain our status of offering state-of-the-art cleaning technologies and we have moved with the times by adding the organic products to our range. The organic system has been proven to outperform other cleaning methods and with the launch of Allergy-Out earlier this year - a new treatment that neutralises air and surface allergens to aid asthma and eczema sufferers - it made sense to update Safeclean's vans to reflect this.

We monitor our leads on a monthly basis as this is crucial to us to make sure we are doing our marketing right. A phenomenal amount of leads come in from people who have seen the website (www.safeclean.co.uk) on the back of our vans and visited it to find out more about us. Now with the new look vans we hope to catch people's eye even more and the number of leads to grow and grow. The new vans have been 'jazzed up' by using simple new touches such as the introduction of the fern leaf taken from the Safe Organic Cleaning logo which takes up almost half of the side of the van. 'It's a simple image but extremely effective,' comments Emily. 'Our brand is so well recognised now that we didn't want to make any huge changes, quite simply, don't mend something that isn't broken. We are really pleased with the final result and think it gives a fair representation of the Safeclean brand and what we do.'

Reported by Safeclean Franchise Manager Paul Fennell