SUBWAY celebrates 500 non-traditional stores at this year’s National Convenience Show

The SUBWAY brand will be celebrating at this year’s National Convenience Show after reaching the significant milestone of more than 500 stores now open within non-traditional locations in the UK & Ireland. Non-traditional stores are located in off-high street sites, such as petrol forecourts, convenience stores, hospitals and transport hubs, universities and colleges.

News of the SUBWAY brand reaching over 500 non-traditional stores comes hot on the heels of the brand’s recent announcement that it has opened its 2,000th SUBWAY store in the UK & Ireland.

With franchise opportunities still available for convenience store and forecourt operators to partner with the franchise, the SUBWAY brand will once again be joining the line-up of exhibitors at the National Convenience Show (NCS), with Bronze Partner status for the third year running. The NCS, held at Birmingham’s NEC, offers the SUBWAY brand the perfect opportunity to continue to drive its expansion in the convenience store sector.

Development in non-traditional locations continues to be a major focus for the SUBWAY brand; the brand already has partnerships with high profile operators including Welcome Break, Euro Garages, Blakemore, Applegreen and Sodexo.

Providing expert advice and information from the SUBWAY brand will be a team of SUBWAY Development Agents, franchisees and Alice Chalmers, National Accounts Manager for SUBWAY UK and Ireland.

Chalmers comments: “As a key player in the convenience sector, now with over 500 stores in non-traditional locations, the NCS provides the perfect platform to showcase the partnership opportunities available with the SUBWAY brand. The opportunity to be Bronze Partners at this year’s National Convenience Show is very important to the SUBWAY brand and we are delighted to have taken this on for the third year.

“As the UK and Ireland’s largest specialist sandwich provider, it is vital for the SUBWAY brand to lead the way in the convenience retail sector. When discussing opportunities with potential franchisees and landlords, the SUBWAY brand highlights the benefits that the addition of a SUBWAY franchise into a convenience store can bring; for example increased footfall and excellent business growth opportunities.”