Deck the halls
For the general public, the magic (and stress) of Christmas only really begins when that first advent calendar door is prised open on December 1, but for Christmas Decorators franchise owners, organising and arranging their stunning displays begins when last year’s decorations are being put away. The Franchise Magazine investigates how for franchise owners of this incredible business, it really can feel like Christmas every day.
As families trudge through bustling shopping malls this December, laden with an infinite number of shopping bags, Christmas Decorators’ lighting displays and stunning trees can provide beacons of hope in the mind-numbing darkness that 21st century Christmas shopping often becomes.
The business currently has 20 territories taken by franchise owners who are enjoying this busy period of financial fruition. Those who invest in this incredible franchise concept enjoy the chance to decorate the houses of the rich and famous, with registered residential clients including Premier League footballer, Steven Gerrard and The Prince of Qatar. The corporate opportunities are even more prevalent, with giants of industry including Hilton Hotels and Bentley automobiles.
In high streets and houses across Britain, stunning decorations that are both tasteful and meticulously laid-out will have been planned, commissioned and created by a branch of the growing Christmas Decorators franchise many months in advance. Franchise owners in this very specific sector offer corporate and domestic festive displays for the Christmas period to really ensure it is a special time of year for every one of their customers.
The business model forecasts that franchise owners will make profit from year one and this has proven a well-founded prediction for many investors. Obviously Christmas is the busiest time of the year by far for franchise owners, however, according to Director Ged Comerford, there is work to be done throughout the year: “Most commercial business is organised and signed off by around March or April, occasionally agreements are reached a year or two in advance.” The planning and organisation of a bespoke display for a large commercial client takes time and provides sufficient work for 12 months as a Christmas Decorators business owner.
So what do The Christmas Decorators look for in an ideal franchise owner? The business prides itself on a friendly and almost communal operation; therefore the franchisor requires its owners to be enthusiastic about the business and genuinely friendly. A keen eye for detail or an artistic flair is also a desirable trait in a Christmas Decorators investor as clever design is an integral part of the business. Finally the business prides itself on its honesty and transparency – the team are insistent that it is not a get rich quick scheme, but that it is a highly profitable and genuinely enjoyable business for someone who is prepared to work hard in this totally unique sector.
If you are in the market for a career with a difference that provides job satisfaction, watching families’ faces light up as dazzling displays do the same, a Christmas Decorators franchise opportunity may well be the most attractive opportunity around.