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The Franchise Magazine FULL INDEX

April 2007 Edition

FRANCHISE NEWS HEADLINES

Prestige Nursing: Prestige Nursing improves franchise package
PCC (Professional Car Cleaning): Record breaking launch for two PCC franchisees
Apollo Blinds: Sales increase as more homeowners turn to decorating
MyHome Residential Cleaning: Myhome re-brands its domestic services
Safeclean: Mike White announced Franchisee of the Year
Sonic Golf: Sonic Golf awarded three-year contract with The Belfry
View the latest franchise news.

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Page 2: MyHome Residential Cleaning: Myhome training guarantees franchise success!
Residential cleaning is one of the UK's fastest growing market sectors, with 2.7 million households spending around £11 billion every year on domestic help. With over 10 years business success and a client base that stretches to 1000's of satisfied repeat customers, Myhome is widely recognised as a proven leader within the marketplace and is one of the UK's leading residential cleaning businesses.

Page 7: Perfect Pizza: Make some serious dough!
"In 1993 my modest independent pizza franchise was acquired by Perfect Pizza. With their help, the operational standards, product quality and profits went from strength to strength...

Page 9: Starbrite Chemicals: "Make a BRITE START"
StarBrite is offering franchisees a highly successful model, developed over 18 years of trading within the cleaning chemical industry. We are committed to the success of our franchisees, and are proud to be the fastest growing cleaning chemical franchise in the UK.

Page 13: Swisher: Achieve your goals with Swisher!
Multi-award winning Swisher, is the UK's top management franchise. We are an intenational organisation with a tried and tested formula that has been successful in the UK since 1997.

Page 14: Jump for Joy: Be a big player in a £1.25bn market
Jump For Joy is seeking enthusiastic and lively people with the professionalism to build a successful business to help the launch of its fun filled franchise nationwide. Managing Director Nick Day explains

Page 18: Sands Franchising Ltd: Discover the Award Winning Sands Franchise Opportunity
Sands are offering a unique opportunity to build a highly rewarding business with all the benefits that owning your own business can bring. We are looking for people who embrace the entrepreneurial spirit, are self motivated to succeed and have an affinity with the Health and Beauty industry.

Page 20: Hardsoft Computers: Become a saviour for local businesses
How many small and medium sized business are operating in your town or city, and how many new launch every week? These are all potential customers for you if you take on the HardSoft Computers franchise. Stuart Anderson reports

Page 22: World of Spas: Relax, Rejuvenate and Reward with World of Spas
People in the UK work longer weekly hours than in most other Western European countries, and also get far less holiday time than our European neighbours. As a consequence, Britain has become a 'cash rich, time poor' nation...

Page 24: Signs Express: Works better with support!
Want to be your own boss? With a Signs Express franchise you'll receive all the support you need to make that journey easier.

Page 25: LawnHopper: Your first customers provided
Get a head start in lawn care with a LawnHopper franchise, which provides a proven business model and low-cost franchise package including your first customers, reports Rachel Spaul...LawnHopper is a pioneer of lawn treatments in the UK. It is the brainchild of Nigel Owen-Thomas, who started the company in 1995 having spotted a gap in the market for a company providing lawn care solutions tailor-made to the different climates in the UK.

Page 29: Merry Maids: Why not go for it?
Having jumped at the chance to take over a Merry Maids management franchise, Rowan McCamley is going from strength to strength. Adam Browning interviews

Page 32: Prontaprint: 50% growth in 18 months...Join in our success story.
"The decision to go with Prontaprint is an easy one because the print-on-demand industry is all about brand, and Prontaprint is the first 'superbrand',"says Basingstoke franchisee Paul Goodrich, who took over his centre in July 2005.

Page 37: Safeclean: Britain's Premier Furniture Care Specialist Franchise
The domestic cleaning market is huge with over three million households in the UK having their furnishings professionally cleaned.

Page 38: Molly Maid UK: Realise unlimited potential in a huge growth industry
Molly Maid has restructured its franchise package, giving another opportunity to its franchise owners to grow their businesses. Marketing and Franchise Development Manager Andrew Parsons explains

Page 40: Belvoir Lettings: Celebrating Success
Belvoir Lettings recognises the success of its franchisees through its annual franchisee awards, and this year's crop showed no end of impressive achievements

Page 41: ChipsAway International: Profiting from passion
For hardworking ChipsAway franchisee Andy Darby, a passion for cars means big profits. Megan Dunmore reports

Page 44: Expense Reduction Analysts: The Franchise for the Ambitious Professional
Expense Reduction Analysts is an innovative management consultancy group which specialises in increasing companies' profitability by helping them to reduce their overheads.

Page 46: Papa John's Pizza: Taste success with the US No. 1 pizza delivery chain
Having risen to the top of the US pizza market with its 'Better Ingredients Better Pizza' pledge, Papa John's is expanding its UK network with the aim of establishing its pizza as the nation's favourite. Rachel Spaul reports

Page 48: Apollo Blinds: Knowing your customers is the key to success
The importance of knowing your customers is critical for any business. Apollo Blinds' General Manager Patrick Harrison discusses why the company commissions regular research on its customer profile as part of its strategy for network growth

Page 50: Cash Generator: 'I fell in love with the business'
With the benefit of multiple income streams, the Cash Generator business model looks set for a bright future. Stuart Anderson interviews franchisee Steve Appleton

Page 52: Mail Boxes Etc: 'The future is growth'
An accidental discovery led to an award-winning business for Steve Sleigh. Stuart Anderson interviews

Page 54: Northwood Residential Lettings: Northwood... the right decision!
Martin Birks, Northwood Chelmsford Franchisee, tells his story...

Page 61: Snack-In-The-Box: Exceed your expectations...with Snack-in-the-Box
For well over 10 years SNACK-IN-THE-BOX LTD (SITB) have been famous for delivering snacks to the work place under the Cadbury corporate image. SITB is totally committed to providing a professional snack delivery service & excellent franchisor support.

Page 64: Riverford Organic Vegetables: Give yourself an organic future...Join our growing succes
Devon based Riverford Organic Vegetables, the country's leading organic vegetable home delivery service, is developing more regional farms to enable it to extend the national coverage of its franchise network.

Page 68: Jani-King (GB): Create the Dream...
Are you management-minded and looking to build a large business with high asset value?

Page 75: ElecLocal: Plug into demand with ElecLocal
New regulations that have made it more difficult for under-qualified electrical installers to trade, have also increased business for ElecLocal's highly skilled electricians, reports Rachel Spaul

Page 78: Keytek: Your Questions Answered By Doug Oak, Franchise Support
We want to work with franchisees that are true professionals and wish to build a lucrative long-term business. Experience as a locksmith is not required.

Page 80: PCC (Professional Car Cleaning): A shining example
Within its first 12 months PCC (Professional Car Cleaning), the sister franchise to the highly successful ChipsAway International, has grown to become one of the largest mobile valeting franchise organisations in the UK. Megan Dunmore reports

Page 82: NIC Services Group: Have the time to enjoy the lifestyle you love
Enjoy franchise success with a family business established in the cleaning industry for almost half a century

Page 84: Dream Doors: Turn your dreams of freedom into reaility
You can achieve the freedom you've always dreamed of with a Dream Doors franchise. This established and proven opportunity in the home improvement sector is ideal for partnerships and husband and wife teams looking for a middle-market retail opportunity providing a bespoke service to a niche market.

Page 88: Sumo: Detect a unique franchise opportunity
Formed only four years ago, SUMO really made its mark in 2005 when it became the leading brand in its industry sector, the largest supplier of ground Penetrating Radar (GPR) services to the construction industry and the fastest growing utility mapping provider in the UK

Page 96: Pareto Law: A Winning Franchise in Recruitment and Training
Established for over a decade in graduate recruitment and sales training, Pareto Law continues to build its franchisee network. Pareto Law's Helena Szehidewicz reports

Page 101: Bluebird Care: We Care Passionately...
Bluebird Care knows the importance of choosing a proven franchise business partner to give you the return on your investment.

Page 104: Raring2Go: Get ready for a genuine fun franchise
Are you one of the millions of people desperately searching for that balance between work, kids and home? Then look no further...as Gill Gibbons reports

Page 106: Auntie Anne's: 10 key steps to becoming an Auntie Anne's franchisee
Auntie Anne's is bringing a product that has been a sensational success in the USA into the UK market to revolutionise how we snack - the hand rolled soft pretzel. Franchising Manager Max Burton provides an overview of how the company supports the launch of its franchisees, from initial interest through to ongoing operation

Page 112: About U: Build a business providing digital marketing solutions
Applying its award-winning* technology to help its clients to improve the effectiveness of their marketing spends, About U has developed a digital marketing solution for the 21st century. Stuart Anderson interviews

Page 115: Car Park Valeting: Car Valeting Business Opportunity
Car Park Valeting Ltd (CPV) is the UK'S leading professional Hand Car Valet Business, specialising in both Full Valet and Hand Wash operations.

Page 116: World's Best Property Club: Become Financially Independent
Already in Australia our successful system has created more than 900 property millionaires, some of whom are branch managers who joined our Club with minimum financial resources.

Page 117: Thebestof.co.uk: 'It's a tremendous business'
With over 320 UK franchisees and a clutch of awards to its name, web-based franchise thebestof.co.uk must be doing something right, Franchise Recruitment Manager Mary Stevens explains

Page 124: UK Biometrics: Secure your future
UK Biometrics, the world's first biometrics franchise, is offering 32 substantial business opportunities to enter a sector set for exponential growth. Rachel Spaul reports

Page 127: Mailshot International: First class opportunity
A business-to-business franchise opportunity operating within a niche market providing mailing support services is being offered by Mail Shot International, reports Rachel Spaul

Page 128: eTyres: Pole position in the market
Combining a convenient, low cost service with a top ranking on the internet's search engines is bringing in excellent repeat and referral business for etyres franchisees. Stuart Anderson reports

Page 129: Toasty Kitchens: Toastys launch fast food franchise for 'hot profits'
Something exciting has happened to the exclusive Toasty Kitchens Oven. For 28 years our ovens have continued to provide a lucrative income selling toasted sandwiches to millions of customers. Well, we've turned up the heat...

Page 132: RGM: The multi-service provider
Poised to welcome the network's fifth franchisee, RGM Founder and MD Karl Bennett outlines the distinctive features of this hands-on opportunity. Rachel Spaul reports

Page 134: Dessange International: Manage the growth of a premier beauty brand
A world leader with 1,000 salons in 45 countries, Dessange International is seeking visionary partners to expand the brand into the UK and Ireland as Master Franchisees. Rachel Spaul reports

Page 140: Expense Reduction Analysts: Neil Cullen, ERA franchisee
After 10 years as an Expense Reduction Analysts franchised consultant, I have just renewed my franchise for a further 10 year term and if it is anything like the last 10 years, the future is looking very bright indeed.

Page 152: Lloyds TSB Bank Plc: Franchising & Finance: Strategic planning
Used in the right way, a business plan is an essential tool for monitoring performance and for the early identification of weaknesses and under-performance. Richard Holden, Head of Franchising at Lloyds TSB, discusses the 'Business Plan'

Page 154: Swisher: Excellence in Franchising-Choosing the right franchise
With over 750 networks already established in the UK's £10.3 billion franchise industry, selecting the appropriate franchise business is an important and complex decision. Olivia Whelan, of multi-award winning management franchise network Swisher, explains the qualities that you should seek to ensure your success through excellence in franchising

Page 156: British Franchise Association (BFA): The Franchise model
If done well, franchising is a powerful tool for business development, growth and competitiveness, argues Dan Archer, Head of Marketing for the bfa

Page 157: Daily Poppins: Clem Munadzo, Daily Poppins, Southampton
Having worked for many years and still not achieved something tangible of my own I decided to start my own business. I had plenty of choice but the safest option available to me was to buy a franchise.

Page 158: Franchise Development Services (FDS): Go global with franchising
Governments will have to look at developing programmes to assist franchise companies to export their Master Franchises, argues FDS Founder and Managing Director Roy Seaman

Page 160: Plumb Local: Founders of franchising: Steve Baker - Local Services
Local Services has developed a successful formula for trade-based franchising that sees it on the verge of launching its third franchise network. Stuart Anderson talks to the group's Founder Steve Baker

Page 166: Franchise Development Services (FDS): FDS-France: Franchise your business in France
France is one of the most dynamic markets in Europe for franchising but entrepreneurs are seeking novelty. Make France your next development market. FDS-France is there to help realize your French project

Page 168: FDS Northern: We want YOU! Franchisee Recruitment...
Franchisors must understand the importance of a well-managed recruitment programme. Done right, it lays the foundation of a high-quality, well-motivated franchise network. Done wrong, it can sow the seeds of a franchisor's undoing. FDS Northern Consultant Tony Urwin reports

Page 170: FDS Southern: A three-step strategy for success in franchising
Based on many years of working within franchising helping franchisors and potential franchisors to franchise their businesses, bfa affiliated consultants at FDS Southern provide a proven and effective system for guiding clients through a development programme based on three key phases...

Page 180: Venture Marketing Group: The Franchise Expo Belfast...Your future starts here
Anyone considering the benefits of running and owning their own business will have the perfect opportunity to make this a reality at The Franchise Exhibition, at Belfast's Odyssey Arena on 11th and 12th May 2007

Latest franchise news:

Web exclusive: Signs Express: Growth year for Signs Express
With a reputation for providing excellent quality and service, signs franchise Signs Express is pleased to announce that its new centres in Watford, Dundee and Sligo in the Republic of Ireland have made the investment to purchase their own premises.

Web exclusive: Sumo: SUMO scoops business award
A Leading UK supplier of underground utility detection services to the construction industry, SUMO, has scooped an award in the south's most prestigious business awards ceremony.

Web exclusive: Thebestof.co.uk: TheBestOf wins E-Company of the year
thebestof, the online business directory and community website franchise, has been voted the best E-Company of the year at the Sharp Edge Awards. Almost 500 companies vied for the top slots at the awards with TheBestOf beating off new media stars Viagogo.com and Mydeo.com to become the online business of 2007.

Web exclusive: Riverford Organic Vegetables: River Swale territories selling fast
River Swale Organic Vegetables is a brand new organic vegetable box scheme franchise, launched following the success of its sister farms Riverford and River Nene Organic Vegetables.

Web exclusive: ChipsAway International: Five million mark for ChipsAway
ChipsAway International, the SMART (Small and Medium Area Repair Technology) repair specialist, has celebrated in style presenting a bouquet and a bottle of bubbly to its five millionth customer Kay Wellings, who had her damaged paintwork repaired by Lichfield franchisee Ian Byrne.

Web exclusive: Ecocleen: New appointment at Ecocleen
Commercial cleaning franchise Ecocleen has appointed Gavin Henderson as its new Franchise Director. Based at the company's head office in Bury St Edmunds, Suffolk, Gavin takes full responsibility for the continued growth, support and development of the franchise network.

Web exclusive: Mail Boxes Etc: MBE sets up new alternative 'Post Office' venture
Mail Boxes Etc. (UK) Ltd., (MBE) is offering sub postmasters and independent retailers an opportunity to provide alternative postal services under a new franchised concession. This could create postal services in areas where they did not exist previously and would also enable sub postmasters facing closure to stay in business and continue to serve their local communities.

Web exclusive: Attiva: A healthy investment for the future
Attiva, which was founded in 2003, is a proven and thriving franchise concept developed to bring health clubs to lesser-known market towns throughout the UK, at an affordable price.

Web exclusive: Autosheen: Autosheen means business
mobile valeting company Autosheen has expanded its franchise service portfolio for 2007 and is offering business people and entrepreneurs its brand new 'Business Management Franchise' package.

Web exclusive: Caremark: Caremark innovation
new Caremark franchisees now benefit from the provision of a professionally developed and personalised website as part of the franchise package, assisting in marketing a brand new business in a growing sector.

Web exclusive: Dream Doors: Dream comes true for Dream Doors winners
Dream Doors has presented its 'Franchisee of the Year' award to Warrington couple Rachel and Stephen Vorster.