Cost reduction company signs first franchisee

Atlantic Business Resources PLC has signed its first franchisee. The company, which provides a cost reduction service to businesses, has signed a franchise agreement with Gareth Soloman as part of its plan to expand Atlantic Business Resources PLC across the UK.

As well as ensuring it has the smallest carbon footprint possible, Atlantic Business Resources PLC specialises in using environmentally friendly methods in saving businesses money such as waste management and using alternative fuels.

'We encourage our clients who have made substantial savings through our cost reduction services to re-invest some of those monies in technology or programmes to further reduce their own carbon emissions,' says Adrian Drewe, Atlantic Business Resources Chairman. 'Franchisees will promote Atlantic's services to their local business community largely based from home or a small office and because of this they will have very small stem mileages from their home or place of work to a client, much smaller than if we were to visit them from our head offices in Sussex.'

Gareth Soloman, Atlantic Business Resources franchisee, adds: 'As a former Finance Director I am very well placed to appreciate the tremendous potential offered by such services. I have also been able to research and understand the financial and commercial advantages, in comparison to its competitors, which Atlantic Business Resources offers to its clients. The Business Founder's level of professionalism, together with the financial and commercial advantages they offer, make me, therefore, most comfortable in being associated with them and recommending them to my clients.'