The support network provided by Signs Express has enabled its franchise owner to fulfil an order for a national charity. RSPB contacted the Milton Keynes office of Sign Express to help them promote their latest campaign to protect the future of wildlife and generate interest in nature.

The brief was for new graphics to be applied to its existing fleet of vehicles up and down the country. Using Milton Keynes Signs Express as its main contact there have so far been four vehicles completed out of a possible 18 through the support of the Signs Express network. The graphics that were digitally printed were applied to the rear, the bonnet and side panels of the vehicles to create the ultimate travelling advertisement.

Alison Brown, RSPB's Business Development Manager, said: 'The RSPB has a team of staff and volunteers devoted to showing people the wildlife around them. We're a conservation organisation so we aim to keep our mileage low and want to get the best value out of our vehicles by making our messages on them bright and visible, so nature's voice is noticed wherever we go. Signs Express is very easy to work with, offering practical guidance for our in-house design team to draw on and a smooth production process. We look forward to delivery of the entire fleet.'

Stuart Harrison, franchise owner of Signs Express Milton Keynes, commented: 'We've completed work for the RSPB in the past, usually for their vans but also for some general signs for other campaigns. Vehicle graphics are a great way to get noticed and an affordable way to spread the word on a daily basis. For an important charitable organisation such as the RSPB we wanted to help as much as we could, and due to the reach of the Signs Express network we're in an ideal position to remove a lot of the hassle out of the process by coordinating everything in-house.'

Published: 22 June 2009

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