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The launch of The Alternative Board (TAB), which provides a business coaching service, in Stoke-on-Trent is the franchise’s 13th location to open in the UK.

Steve Wood, franchise owner of TAB Stoke-on-Trent explained why he had chosen a TAB franchise ahead of the other opportunities he looked at: “The Alternative Board presentation was immediately interesting to me. Having compared the websites of the five franchise opportunities I was looking at, I was most impressed with the high quality and professional appearance of TAB. That professional first impression and style matched my own desire to join that type of organisation.

“I went on to meet three franchisors and although all were very interesting, the greeting and welcome I received at the TAB head office, and the willingness of Paul and Jo (who I met on the first day) was the most impressive. I instantly felt comfortable and motivated that this is an organisation I can work for and grow a business with.”


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