The company is looking for partners with a successful track record in business and who understand how to grow and manage a business in an expanding, customer service-led industry.
Andrew explains: 'In recent years the UK fast food market has experienced rapid growth with more consumer spend on quick service catering than ever before. This is therefore the ideal moment to embark on a new, yet proven venture.'
The brand has been tested and piloted over two years in the Middle East, Europe and Asia. Andrew is also the Managing Director of SFC Express, which is operated in 70 countries by 700 franchisees. He aims to open an average of five new SFC Express outlets per month and is aiming to establish a recognised global brand with 1,000 restaurants within the next few years.
AJ's Piri Piri is a mid-range restaurant concept aimed at a more sophisticated market, but can be run alongside an SFC Express outlet.
Published: 22 November 2005
Back to news