Mobile pet grooming franchise Aussie Pet Mobile has awarded a Master Franchise agreement for Ireland and United Kingdom to Dublin-based Paul Fagan and Marina Bleahen. The partners plan to award at least 300 franchises over the next five years, with their phased growth strategy starting with a pilot operation in Dublin.

"We are excited to have Paul and Marina join our growing franchise team," says Aussie Pet Mobile co-founder and CEO Ian Moses. "International expansion is a natural progression to the domestic growth we are experiencing at Aussie Pet Mobile. We have added 10 international Master Franchises in the last three years and are now focusing on becoming a global brand."

Fagan was awarded the 'Franchisor of the Year' award for Ireland in the services category by the Irish Franchise Association in 2005 as a Master Franchisee of business coaching franchise Action International. "I wanted to bring a market leader to our country and represent the best in the field," says Fagan. "Aussie Pet Mobile is the world's leading pet grooming franchise and has proven to be a successful and recognised brand across several international markets. I am confident that the services will be well received by pet lovers across Ireland and the UK.

"The busy lifestyles of the consumers, the recent increase in pet spending, available discretionary income and the sheer convenience of the service are all indicators that there is a huge demand and need for such grooming services in our market."

Published: 2 August 2006

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