As part of its strategy to expand across Australia, Baskin Robbins is offering a $10,000 discount off the set up costs to new franchise owners sourced through one of its showcase expos.

Baskin Robbins is a US-based chain of ice cream specialty shops and is part of the Dunkin’ Brands. It has been reported that Nigel Travis, CEO of Dunkin’ Brands, will travel with an executive team to Australia to visit Brisbane, Sydney and Perth in the company’s search for franchise owners.

Ian Martins, General Manager for Baskin Robbins Australia, said: “As a whole, Baskin Robbins is currently under-penetrated here in Australia, which provides an outstanding opportunity for future growth.

“We’re actively looking to significantly increase the number of Baskin Robbins locations in Australia in the next several months, so we are holding expos for people to find out more about our franchising opportunities.”

Published: 14 March 2011

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