Bluebird Care is set to open 11 new offices, which will create up to 500 new jobs. In the last 18 months Bluebird Care, which provides care at home, has grown by 769 per cent and its turnover has hit £5 million.

Early predictions for this year indicate that 11 new offices will be opened in the first quarter - with another seven already planned for later in the year. Potentially, each office recruits between 40 and 50 carers.

Bluebird Care attributes its rapid expansion mainly to the public's demand for professional care in people's own homes, based on personal preference and cost-effectiveness.

Managing Director Paul Tarsey said: 'We place our emphasis on value for money, professionalism and good old fashioned service! The principle of receiving professional care at home is far more cost-effective than selling up and moving into a residential home - which can cost up to £1,000 a week. Staying at home is also the favoured option for the vast majority of older or vulnerable people.

'We have come a long way from the empty second-floor office where we started back in 2004. Now, four years later, there are Bluebird Care branches in three different countires and that is a result of both our customers being happy with the dependable, quality service we provide and our franchisees being fully supported.'

Published: 14 January 2009

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