A new Card Connection franchise owner has taken on its Buxton and Macclesfield region. Nicola Yates is now supplying the 110 retail stores within the territory with Card Connection’s range of greeting cards.

Card Connection Sales Director Andrew Cutler said: “We are delighted that Nicola has chosen to join Card Connection as a franchise owner. Nicola has a background in field sales marketing across a range of industries over 14 years and this experience will make her particularly well placed to manage and run her own Card Connection franchise.”

Nicola Yates added: “I am used to managing call routes and have been self employed before. Owning my own business will now provide me with the excitement and challenge of running my own commercial operation combined with the flexibility to fit around my family commitments.

“As a field representative, I first noticed Card Connection’s greeting cards and products when I was out on the road. I was impressed with the quality and wide range of merchandise and my research showed Card Connection was an established company with an excellent reputation in the sector. Furthermore, the company’s connection with UK Greetings Limited (UKG), the British subsidiary of American Greetings Inc AG, the world’s largest publicly owned greeting card company now means the company is the largest direct to retail greeting card publisher in the UK and I know these kinds of credentials are important to retail customers and national accounts.

“The Card Connection head office staff have been very supportive and have helped me to ensure my business is off to a great start. My goals are to improve the sales within individual stores and with important dates like Mother’s Day coming up I am already looking forward to a profitable year ahead.”

Published: 1 March 2011

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