Einstein Noah Restaurant Group, a USA-based company that owns the Einstein Bros. Bagels brand, has signed a Regional Franchise deal for Texas. American Equity International signed the Regional Franchise agreement, which covers the greater Houston area, and will aim to open five Einstein Bros. Bagel restaurants over the next five years.

Jon-Micheal Carter, President of American Equity International, said: "The craveable food and comfortable atmosphere of the popular Einstein Bros. brand fit well with the neighbourhood. I am pleased that we are planning to bring its neighbourhood friendly atmosphere and variety of great tasting menu items with high-quality ingredients and quick casual service to the residents."

Published: 25 September 2009

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