Franchisors can showcase their campaigns and achieve valuable industry recognition at the prestigious Franchise Marketing Awards (FMA).

The awards recognise the industry's most innovative and effective marketing campaigns and are now open for entries until Monday 25 February.

The awards coincide with the UK’s leading international franchise event, The British & International Franchise Exhibition, which takes place on 15 and 16 March 2013 at London’s Olympia.

Categories cover all aspects of marketing and include: Best website; Best print advert; Best franchisee marketing support; Best online marketing campaign and Best overall marketing campaign. A new category, Best PR campaign, has been added for 2013.

Adrian Goodsell, Franchise Exhibitions Manager at Venture Marketing Group commented: “It is important that creative campaigns that have achieved results are rewarded, and the FMAs represent an excellent opportunity for franchise businesses to do just that. The industry recognition that goes with winning one of these awards can also help to boost staff motivation and support franchisee recruitment.”

Published: 20 January 2013

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