Marilyn Monroe is one of the most iconic women in popular culture. Her combination of beauty, sex appeal, and vulnerability made her a Hollywood legend, who lived during the golden age of movie making, but is still able to captivate both women and men today
The popularity of Marilyn Monroe has remained so high that she was recently featured in the iPad television adverts and Vanity Fair’s November 2010 edition used her image on its cover as the feature story.
The appeal of Marilyn Monroe is now to be enhanced with creation of Marilyn Monroe café, which are set to open across North America and Europe. The company behind the concept is currently offering entrepreneurs the opportunity to invest in the business where they will not only hold a share in the company but also the exclusive Master Franchise rights for their country.
Investment banker Marianne Godwin, who owns 100 per cent of the Marilyn Monroe name and likeness rights worldwide, already has a 40 per cent share in the business and the company is looking for further partners to invest up to US$5 million. Although this figure is the overall investment the company needs, it is keen to hear from a number of entrepreneurs willing to invest a minimum of US$250,000 for a share of the business.
Marilyn Monroe café has already received a lot of interest from investors and is confident that it will secure the total US$5 million investment. So much so that the company has already secured a deal with a major US-based Department Store, to roll out its café in all their locations in the US. The first outlet is due to open by the end of this year.
Aiming to provide a contemporary, hip and healthy alternative to fast food chains, the interior of Marilyn Monroe café has been designed to provide a fresh take on Marilyn Monroe’s flirty and fun persona and stylish image.
Each site will offer a modern menu that will feature a range of healthy and low fat items, including fresh juices, healthy frozen yogurt, smoothies, gourmet coffee, herbal teas, hot chocolate, delicious cupcakes, sandwiches, and a range of gluten free deserts.
Once its initial sites are established, Marilyn Monroe café is planning to expand exclusively by franchising and is aiming to have 400 outlets operating across North America and Europe in the first five years.
Those interested in investing should contact Richard Langrick on 01603 620 301 or email firstname.lastname@example.org
Written by Derin Clark
Published: 23 June 2011
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