The programme, which reached an audience of over one million viewers, highlighted the problems faced by today's cash-rich time-poor individuals, who don't have the time or inclination to deal with their domestic chores.

A combination of longer working hours, tiring commutes and double income households is fuelling the demand for individuals to outsource their cleaning to professionals such as Myhome. Russell O'Connell, CEO of Myhome, was featured on the programme along with Niall Power, who heads up Myhome's successful North London branch - with 100 regular clients.

Russell said: 'The Money Programme provided a great platform to underline the increasing social trend of outsourcing domestic cleaning duties, which has created an industry worth an estimated £4 billion a year. It was a fantastic for us to be recognised as one of the leading cleaning companies in the UK providing such services and a great boost for both existing and potential Myhome franchisees.'

Residential cleaning is one of the UK's fastest growing market sectors within the domestic services sector and with over 11 years' business and thousands of repeat customers, Myhome is recognised as a proven leader within the marketplace.

Russell concludes: 'Our industry sector is booming and Myhome's success story is on track to continue throughout 2007. There's never been a better time to consider a Myhome franchise and we're currently seeking potential candidates for franchised businesses throughout the UK

Published: 8 May 2007

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