The domestic services that have been converted include Myhome Residential Cleaning, Myhome Lawn Cutting & Care, Myhome Oven Cleaning, Myhome Window Cleaning and Myhome Carpet & Fabric Cleaning.
CEO of Myhome International plc Russell O'Connell says: 'The booming domestic services industry is estimated to be worth £20 billion a year, representing an exciting opportunity for Myhome franchisees. By leveraging Myhome's brand equity and success, the company has created a strong, consistent identity for its core businesses, which undoubtedly gives them the competitive edge. The cash rich, time poor clientele recognise the benefit of using a range of services from a single, established name and the re-branding cements Myhome's position as the UK's leading provider of premium residential services.'
Published: 15 May 2008
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