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Franchise Director Eddie Wilkinson reveals that the new campaign will encompass every Yellow Pages directory in the UK and represents a substantial investment by Keytek in ongoing business generation for its franchisees.

'The franchise model has now been well proven,' says Eddie. 'This is a lucrative and rewarding management opportunity which will appeal to people aspiring to build substantial businesses. Our group turnover is now several million pounds and the additional thrust of this national marketing campaign will help us generate multi-million pounds worth of additional business.'

Gordon Patterson and Gary Rigby, Directors of FDS Southern which has consulted on Keytek's franchise development, met with Eddie at the recent British & International Franchise Exhibition. 'We congratulate Eddie and Keytek on now having coverage of the whole UK through the company's advertising campaign,' said Gordon. 'This means that franchisees can now buy into territories with the marketing flowing and step into this business with no waiting time.'

Keytek has also appointed Chris Zhych as its National Accounts Manager to strengthen its head office-based franchisee support team. There are now 30 staff in place to support the continued growth of the Keytek franchisee network.


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