The new website is aimed at supporting franchisees and encouraging parents to buy items online as well as from individual stores. 'Through the website we're positioning the company as the national authority on schoolwear,' adds Ian. 'The site is postcode sensitive, which means when customers buy online, the revenue goes straight to franchisees.'

National Schoolwear Centres is the UK's only dedicated national schoolwear retailer with 54 franchisees. Ian comments: 'Media focus on the strong benefits of school uniforms has made entrepreneurs across the country look very closely at the exciting opportunity offered by National Schoolwear Centres. This is a wonderful and highly profitable lifestyle choice.'

Published: 23 May 2006

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