New Expense Reduction Analysts (ERA) franchise owner Paul Reeder joined the network six months ago and has enjoyed support not only from the franchisor but his fellow franchise owners as well.

Reeder joined ERA after retiring from a successful corporate career in the construction industry. He said: “From my point of view, as one joining the network, I felt that Expense Reduction Analysts didn’t have a major presence in construction, and that, given my strong connections with many FDs and CEOs within the industry, getting appointments should be fairly straightforward. I also felt that the business model was good, and that we could certainly add value to an industry that has taken up most of my life. To be honest, the construction industry does not really manage overheads well.”

After receiving training from ERA, Reeder launched his franchise, which provides a cost reduction service for businesses. He added: “The aftercare has been excellent. Almost every associate I have contacted has gone out of their way to help me. In fact, in four cases, I am working on projects with very experienced franchisees.”

Reeder wants to use his previous experience in the construction industry to help grow his new business. “My plan is to develop a number of major construction industry clients, whose projects will take up perhaps 75 per cent of my time,” he said. “I have already been in meetings with experienced franchisees such as St. John Rowntree and Robert Stearn, and I have learnt such a lot from them. I think it is also fair to say that they have benefited from my insider knowledge of the industry.”

Published: 11 August 2011

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