Originally launched in 2005 by musician and record producer Mike Hurst RockMasters has received a substantial injection of capital and recruited key management personnel with franchise experience, and assisted by Franchise Development Services Franchise Consultant Paul Hague is seeking franchisees nationwide.

'RockMasters utilises the draw of rock music through 'experiential learning',' says Mike, who was a member of The Springfields, played with Jimmy Page, and went on to produce 52 hit singles and 25 platinum albums with artists including Cat Stevens, Marc Bolan, The Four Tops and Shakin' Stevens. 'It offers an opportunity for children and adults to learn and play with respected musicians and teachers from the rock world. Perhaps more importantly it is about the next stage of developing skills and musical ability while having fun.

'Using the cachet of famous and successful musicians/producers and exclusive locations, RockMasters aims to build a nationwide brand that will become synonymous with quality and exclusivity in both the experience economy and music tuition business. This business model has already been successfully proven in the USA where franchises based around rock music have been well received. The UK's unique rock heritage strengthens both RockMasters' offering and the market opportunity.'

Published: 9 January 2008

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