The brand already has over 5,800 units in the U.S. and about 250 units across the world, and long operated primarily as a domestic brand.
For Taco Bell, the international push ties in with the domestic expansion plans and part of an overall goal to reach $14 billion in sales by 2022.
Taco Bell’s president, Brian Niccol said: “In addition to our focus on innovation, new day part expansion and delivering world-class operations, another key element to our growth strategy includes focusing on restaurant development both domestically and globally. I’m confident that these changes to our leadership structure will help us make Taco Bell a brand that people champion around the world.”
One of the most recent international Taco Bell locations to open was in Sheffield, England, in September, for example, where an 80-seat, two-story Taco Bell opened on the high street there, one of four within the U.K.
Published: 16 December 2014
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