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The website has been awarded ‘Best Online retailer’ by the toy industry awards for the last two years running and The Entertainer has previously been awarded Toy Retailer 2012.

The Entertainer has been recognised across the industry for being a family business as well as one of the biggest toy retailers in the UK. The company’s awards success comes after it announced record-breaking results and major plans for expansion.

The Entertainer, the fastest-growing toy retailer in the UK, has posted strong annual results for 2013/14. The independent toy retailer, which has 89 stores across the UK, has experienced its fifth year of top line and LFL growth and reached a pre-tax profit of £5.96 million, an increase of 16 per cent from 2012/13’s £5.1 million pre-tax profit.

The Entertainer credits strong like-for-like sales growth across its network of stores, combined with careful cost control and a drive for efficiency, for achieving another year of record profit. The retailer’s margin also increased against a backdrop of intense discounting during the important peak trading season. Its in-store performance was matched by robust online sales. Click and Collect orders were up 93 per cent in the five weeks leading up to Christmas 2013.


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