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The winners of the Franchise Marketing Awards 2011, which recognises the franchise industry’s most innovative and effective marketing campaigns, have been announced.

McDonald’s won the award for Best Website; Granite Transformations won Best Print Advert; 0800 won the award for Best Online Marketing Campaign; Dream Doors won Best Franchisee Marketing Support; and Belvoir Property Management won Best Overall Marketing Campaign.

The awards were presented at The British & International Franchise Exhibition, which took place at London’s Olympia last week.

Adrian Goodsell, Franchise Sales Manager for Venture Marketing Group, organisers of the Franchise Marketing Awards, said: “The Franchise Marketing Awards are well established as a premier accolade in the franchise industry, recognising franchise companies for achieving excellence in their marketing activities. These awards form an integral part of recognising, nurturing and inspiring excellence in all aspects of the dynamic franchise industry, as well as the support and investment that they represent to potential franchise owners.”

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