Villa Enterprises Management Ltd, which owns the restaurant brands Villa Italian Kitchen and South Philly Steaks & Fries, has signed a Master Franchise agreement for Turkey.

Under the development agreement, the company’s franchise partner in Turkey has already opened the first Villa Italian Kitchen and South Philly Steaks & Fries locations in Istanbul’s Buyaka Shopping Centre.

As well as these two locations, the agreement will see further locations of both brands opening across Turkey.

Adam Torine, Villa Enterprises Management Senior Vice President of Business Development, said: “This exclusive development agreement, which establishes a foundation for strong future growth of the Villa brand throughout Turkey, is another signature moment in Villa Enterprises history. In addition to helping introduce to the people of Turkey old-school, Italian-American pastas, Stromboli and pizzas, our two new Istanbul locations will also incorporate local tastes and preferences, serving as further evidence of Villa’s track record of successful foreign expansion.”

Published: 1 May 2012

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