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Smoothie bar franchise Zumo has launched its brand new website, aimed at educating customers about its products and informing prospective franchisees about the opportunity.

The site is located at www.zumosmoothiebar.co.uk and went live at the beginning of November. Incorporating a photo gallery of its stores and an online franchise application form, the site has been designed in order to strengthen Zumo's brand as the network targets a nationwide presence.

Head of Franchise Development Anthony Round reports: "We have redesigned our website to allow people to learn more about the Zumo brand, our philosophies and franchise opportunities. Prospective franchisees can glean a lot of information and apply to take the process to the next stage by completing a simple online application form. We believe in giving as much information as possible to allow prospective business partners to make an informed decision on whether Zumo is of interest to them."

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