Last year marked an important year for Cafe2U. Not only was the company officially recognised as the UK’s number-one mobile coffee franchise, it was also listed in the country’s top 20 franchises overall. However, 2020 is set to take things to a whole new level.
Firstly, Cafe2U will be investing heavily in its green credentials, building on the ongoing research into recyclable cups and its recent trial of moving from diesel to battery power. Cafe2U is determined to lead the way in the field, and with 2020 set to feature its third annual Green Coffee Week, it will be a key focus for the brand in the year ahead.
Secondly, Cafe2U is excited to be launching its customer app. This investment is directly for the benefit of franchisees, allowing them to engage with their customers like never before. The app will alert customers to where they are and notify them when they are arriving, feature a digital loyalty card and allow customers to see the latest offers and drinks available. Delivering this state-of-the-art technology is just one part of the tools Cafe2U develops to make its franchisees’ businesses so successful.
In 2020, Cafe2U will also be rolling out a new brand, taking the look and feel of everything, from website to cups to uniforms, to the next level. It has worked with a team of design experts to ensure the brand represents where it is as a business in 2020, leading the way in both the coffee industry and franchising as a whole.
Cafe2U’s mobile coffee shops will continue to serve award-winning coffee to its customers, supported by its market-leading customer service, throughout 2020. With its developments and dedication to push Cafe2U forward as a business, franchisees will be offered support like never before. This year is set to be a landmark year for the business, which is turning 15 years old – but it won’t just stand still – the best is yet to come.
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