Bluebird Care is one of the largest private homecare providers in the UK. The proven business model has been operating since 2004 and now has a robust network of over 200 franchisees, supporting their teams of brand advocates to deliver outstanding care in their communities.
At the heart of Bluebird Care is the provision of bespoke personal homecare packages for people of all ages who need support to remain independent and in their own homes. Although the predominant focus of homecare delivery will be on the UK’s ageing population, there are many other people that require the same level of support for a variety of reasons.
A demographic trend towards an ageing population, and people living longer, means that requirements for care are changing. This demographic trend combined with a social and economic preference for staying at home means that the homecare market is a solid investment choice for the future.
Bluebird Care understands that delivery of homecare is also vital to adults, young adults, children and their families, and the business model is designed with scalability and diversification at its core. A focus on empowering people living with learning or physical disabilities to lead a full life through supported living is just one of the many ways in which Bluebird Care businesses thrive.
While franchisees are delivering first-class care, the Bluebird Care franchise support team are delivering award-winning support, providing their franchisees with the knowledge and assurance to set up and manage a highly successful business in the care sector, without any previous care experience needed.
The highly experienced team provide franchisees and their teams with support in all aspects of the business, from finance, business systems, IT, marketing and PR to field-based business development and, most importantly, compliance and quality assurance support, which is why franchisees do not need to have a background in care.
While franchisees benefit from award-winning business support, Bluebird Care continuously invests in maintaining its position at the forefront of the homecare industry. Through participation in national projects, from legislation and regulation to new initiatives implemented by the government, the brand continuously embraces the key external factors that impact the sector, adapting and developing accordingly.
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